Get Smoooth.

CLIENT Klarna
ROLE Creative Lead
YEAR 2019
TYPE Integrated / Digital / Product

Klarna is making banking and shopping smoooth. To manifest this and to break the brand into new markets, we enlisted the smooothest person around to speak for us. We started by changing his name, crowning him Smoooth Dogg, had him create a line of Smoooth Dogg products for Klarna and ended up with him investing in the company. 

HONORS

Gold International, 100-wattaren Effectiveness Award 2019
Gold Businesses, 100-wattaren Effectiveness Award 2019
Gold Winning Hearts, Youtube Works Award 2020
Silver Integrated, Guldägget 2020
Silver Effectiveness, Guldägget 2021
Silver International, Strategy Awards Sweden 2020
Nominee General websites, Webby Awards 2019
Nominee Consumer, 100-wattaren Effectiveness Award 2019
Nominee International, Spinn PR Awards 2019

Featured in Forbes, CNBC, Aftonbladet, Breakit, Elle Magazine, The Drum, Campaign Magazine and Adage, among others.